MasterCraft Sales Up 123.4% After Marine Products Merger
MasterCraft net sales rose 123.4% to $154.1 million in the quarter ended October 4, 2026, lifted by its Marine Products merger.
MasterCraft Boat Holdings said on November 10, 2026 that net sales for the three months ended October 4, 2026 were $154.1 million, up 123.4% from the prior-year period. The company said the jump came mainly from its May 15, 2026 merger with Marine Products, plus higher unit volumes, favorable model mix and increased prices in its Performance and Wake and Leisure segments. For buyers and dealers, the company's report points to more boats sold and to higher prices in its legacy segments.
At a glance
What do MasterCraft's results mean for boat buyers?
MasterCraft said increased prices helped lift sales in its Performance and Wake and Leisure segments, so buyers of those boats are seeing higher prices. The company said higher unit volumes and favorable model mix also drove growth in those two segments.
MasterCraft's quarterly report on Form 10-Q, as reported by MarketScreener, showed consolidated unit sales volume of 1,251, up from 565. The same filing showed Performance and Wake unit sales of 457, up from 377, Leisure unit sales of 225, up from 188, and Recreation and Sport Fishing unit sales of 569, as reported by MarketScreener.
CEO Brad Nelson pointed to one model family in particular. "The success of the next-generation X-Series is a clear example of the strength of our product and portfolio strategy and our ability to translate a deep understanding of our consumers into products that resonate in the market," Nelson said in the company's release.
How did the Marine Products merger change MasterCraft?
The merger added a new segment and more brands, and MasterCraft said it recognized $59.3 million in incremental net sales in its Recreation and Sport Fishing segment as a result. As reported by Trade Only Today, Marine Products includes the Chaparral and Robalo brands.
MasterCraft said gross margin percentage fell 120 basis points, mainly because of the inclusion of the Marine Products business. The company said operating expenses rose $8.9 million, partly due to acquisition and integration costs. MasterCraft also said integration and synergy efforts continue to advance to plan.
As reported by TipRanks in a summary published by The Globe and Mail of an earlier earnings call, the combined company was expected to span five brands and roughly 65 models ranging from 16 to 36 feet. The same report said the network would include more than 500 dealers globally.
What does the MasterCraft report mean for dealers and brokers?
Nelson said the company has taken deliberate actions on its channel, crediting steps taken "to drive premium mix, clean channels, and reduce costs" in the company's release. Nelson also said in the release that "our expanded brand portfolio and growing dealer network are creating new opportunities for growth across categories and end markets."
On that earlier call, as reported by TipRanks, management said dealer pipeline inventory levels improved about 25% year over year. TipRanks also reported that management believed the destocking phase was largely behind the industry.
What is MasterCraft's outlook through December 31, 2026?
MasterCraft said it expects consolidated net sales between $293 million and $297 million for the Transition Period. MasterCraft said it expects Adjusted EBITDA between $32 million and $34 million and Adjusted Earnings per share between $0.75 and $0.80. The company said it still expects capital expenditures of approximately $9 million.
As reported by SGB, the company raised its guidance for the six-month transition period. SGB reported that the previous guidance called for consolidated net sales between $287 million and $291 million and adjusted EBITDA between $29 million and $32 million.
The Transition Period runs from July 1, 2026 through December 31, 2026, MasterCraft said. The company said it changed its fiscal year-end from June 30 to December 31 to conform to the fiscal year-end historically used by Marine Products.
Shop MasterCraft on YachtWay
YachtWay lists 21 MasterCraft boats for sale as of November 14, 2026.
Frequently asked questions
How much did MasterCraft net sales grow in the quarter ended October 4, 2026?
MasterCraft Boat Holdings said in its November 10, 2026 release that net sales were $154.1 million, up $85.1 million, or 123.4%, from the prior-year period.
How much did MasterCraft grow without Marine Products?
MasterCraft said that, excluding the contribution from the Marine Products Transaction, net sales increased $25.8 million, or 37.4%, compared to the prior-year period.
Which brands did MasterCraft add in the Marine Products merger?
As reported by Trade Only Today, Marine Products includes Chaparral and Robalo. MasterCraft said it completed the merger on May 15, 2026.
Why did MasterCraft change its fiscal year?
MasterCraft said it moved its fiscal year-end from June 30 to December 31, effective July 1, 2026, to conform to the fiscal year-end historically used by Marine Products.
What is MasterCraft's outlook for the transition period?
MasterCraft said it expects consolidated net sales between $293 million and $297 million and Adjusted EBITDA between $32 million and $34 million for the six-month period from July 1, 2026 through December 31, 2026.
